If you run a WooCommerce store, you’re likely aware of the importance of tracking user behavior to understand which products are performing well, what your customers are doing, and how you can improve your sales strategies. In 2023 and beyond, Google Analytics 4 (GA4) has become the standard for tracking eCommerce websites. With the transition […]
Setting up Google Tag Manager (GTM) for your WooCommerce store is a crucial step in tracking customer behavior, sales, and conversions. When you integrate GTM4WP with WooCommerce, you unlock detailed eCommerce tracking capabilities, making it easier to measure your store’s success and optimize your marketing efforts. However, many store owners face common setup mistakes when […]
In the digital age, advertising has become an essential tool for organizations of all sizes to spread their message and connect with their audience. For non-profit organizations, which often operate with limited resources, leveraging digital tools like Google Ads can be a game-changer. However, using Google Ads effectively can be a challenge for many non-profits, […]
If you’re running a Shopify store, chances are you’ve hooked it up to Google Analytics 4 (GA4) to track things like purchases, checkout behavior, product performance, and traffic sources. Sounds great in theory, right? But in reality, GA4 and Shopify don’t always play nice. Tracking can break. Data can go missing. And sometimes your reports […]
Google Analytics 4 (GA4) is here to stay. It’s powerful, flexible, and the new standard for tracking user behavior and sales. But if you’re running a WooCommerce store on WordPress, getting GA4 set up correctly can feel like wrestling with code and settings you never asked for. Maybe your purchases aren’t showing up. Maybe events […]
Running an eCommerce store on WordPress is a great way to showcase and sell your products. However, to truly thrive in the competitive world of online shopping, you need to ensure that your Google Merchant Center (GMC) account is set up and optimized for maximum performance. Google Merchant Center acts as the bridge between your […]
Running an eCommerce store on WordPress, especially with WooCommerce, can be a lucrative venture, especially if you’re leveraging Google Merchant Center to display your products on Google Shopping Ads. However, there’s a possibility that your Google Merchant Center account may get suspended for various reasons, which can significantly affect your traffic and sales. Don’t worry […]
Google Shopping Ads can be a powerful tool for boosting sales and driving traffic to your WordPress eCommerce store, especially if you’re using WooCommerce. By displaying your products directly on Google’s search results and the Google Shopping tab, you can catch the eye of potential buyers who are ready to make a purchase. If you’re […]
If you’re running an eCommerce store on WordPress, especially with WooCommerce, getting your products listed on Google Shopping can be a game-changer. One of the most powerful ways to attract new customers is by showing up in Google Shopping ads. But to make this happen, you first need to set up your Google Merchant Center […]
Getting your products listed on Google Shopping is a huge opportunity for any WooCommerce store owner. But if your products are getting disapproved in Google Merchant Center, it’s frustrating and can cost you sales. Whether you’ve just set up your feed or you’ve been running ads for a while, avoiding product disapprovals is key to […]